You know what you want to build. You just need support in getting it off of the ground, and reminded that you can do it. 

Most people who finish our 350hr came to this work for a reason close to home. They've walked a path and want to help the people a little further behind on it. They want to build safe corners in the world for their people.

Then the business part arrives, and with it, the inner critic.

Where do I start? What do I charge? Who can I talk this through with? Who am I to do this?  Am I even qualified? What do I prioritise first!?!

I see it in every cohort. The nerves don't come from a lack of care. Nerves come because this work MATTERS to you.

The sticking points usually look like this:

• Not knowing what to start first, or how to pace yourself
• Feeling you're not experienced enough to charge the rate you're qualified to, or launch the thing you want to launch
• Feeling uncomfortable or unsure about promoting yourself
• No one to keep you in momentum when things go quiet

None of this means you're bad at business.

It just means you need your own personal accountability buddy and a cheerleading team that support you.

Where am I in my own way?

Most business courses start with strategy. We'll get there too, it's important (of course).

The Jala Business Collective starts back a bit, one step earlier, with what sits underneath it: your beliefs, your money story, your nervous system patterns and the limits & barriers you've set for yourself.

"Business is the best spiritual practice I have ever had. It asks you to go into the depths of who you are - to the parts of you that want to hide away, to the parts that feel vulnerable being seen or struggle to receive."

Before we plan anything, we look at your nervous system, your inner dialogue and which parts of you are doing what. The part that says you have to earn rest. The part that freezes at the thought of being seen. The part that believes charging for care is selfish. When you can see what’s driving, you get to choose the next step.

From there, we build systems that flex to the way your brain works, rather than a calendar you’re expected to stick to. We build your brand, and market by getting to know your people deeply, so there’s never a need to prey on their vulnerabilities to make a sale.

We go deep into relational dynamics, and how we can show up ethically as practitioners working with people who are seeking out yoga to support their mental health.

“It’s a community-focused approach rather than an individual money-making approach. The money comes later, but ethics must come first.”

All in service of work in communities that is inclusive, accessible, trauma-informed and neuro-affirming.

About Mollie Cox 

Founder of Jala Yoga® · Registered Counsellor (ACA registered) · E-RYT / Senior Yoga Teacher & Senior Meditation Teacher and Yoga Teacher Trainer · Massage Therapist · Trainer & Assessor · Mental Health First Aid Australia Facilitator · Level 2 iRest Facilitator · Somatic Experiencing Practitioner-in-Training · Grad Cert of Neuroscience & Mental Health

I founded Jala Yoga® and the 350hr Trauma-Informed Yoga Teacher Training, and five cohorts have now graduated. I've spent more than 12 years building a yoga business through the industry's ups, downs and trends.

I'm AuDHD, and I've had to adapt my own business practices, systems and processes to the way I function. I have gone deep into the rabbit hole of business advice, mentoring and how to adapt generic business advice to neurospicy brains. Through a lot of trial and error, I have found some pretty good systems! Turns out it's kind of hard to find business advice that works for neurodivergent brains, and part of why the Collective is built for EVERY kind of brain.

A lot of our students flinch at the word "leader". Many have been burnt by leadership that didn't look after its people. I'd love for us to reclaim and reframe it. At Jala Yoga, we build leaders and yoga innovators, not just teachers. What I love most is teaching teachers how to build community and to foster safe spaces.

In the Collective I lead as mentor and facilitator, beside a group whose collective shared wisdom is a big part of the work too!